Groupon launched on March 2010, group purchase business first opened 368 City, the peak, a total staff of over 2300 people, with more than 20 thousand group purchase choice every day, with more than 18 million members, independent IP month hundreds of millions, tens of millions of Japanese IP, in sh419 billboard and Alexa user visits ranked tops the list. It was the most large-scale group buying website in China, and it was also the only group buying website in China to realize the 2010 annual profit. We still remember, in the office building of Beijing, there is the propaganda advertisement of "Bao Bao net" everywhere, and the three spokesmen appear frequently in various places. At that time, no one doubted that there would be a big problem. At that time, the "hundred regiments war" in full swing, the purchase of various sites have hired spokesmen, wantonly advertising, in order to further expand popularity.
Looking back at
can remember only rare, most of the projects are expected to break through in silence. As Lu Xun said, either break out in silence or perish in silence. According to 17Startup statistics, as of December 23rd, 24 points, including a total of 6491 companies, has shut down the number of sites reached 643, close to 1/10. In these startups, both companies once glory, has since its birth has No one shows any interest in the project, the current popular e-commerce, social networking, cloud computing, also has bad street but not to see the way type.
2012, more and more able and ambitious people have come to the road of entrepreneurship. Now this era, entrepreneurship is a hot word, the realization of dreams, creating products, financing, listing, wealth and other temptations, so many people have embarked on the road to entrepreneurship. But the road to entrepreneurship is not always smooth sailing. Not everyone on the road can succeed.
this article by www.92letao.cn on the Philharmonic Amoy first A5 www.admin5
however, the eve of Spring Festival in 2012, but came Groupon CEO Ren Chunlei run away. Most of the 30 stations in the national treasure net were abolished and more than 400 employees left, but not yet in the company
typical case: Bao Bao network
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today, we’re going to take stock of 2012 X failures. I hope you can get some inspiration from it and help to set up a new goal in 2013.
in fact, the reasons for learning failed startups are better than listening to successful experiences, and the living ones are more alarming. Perhaps you have been in the process of entrepreneurship, such a thing has occurred, or there is a sign of this state of affairs. We may have heard many reasons for the failure of some companies, but they have happened again and again.
failure reason: blind expansion, lack of management