first_imgRead the full story on iGB North America Topics: Sports betting Marketing Online sports betting The deal will include marketing placements and rights to player imagery and team logos. 1st March 2021 | By Daniel O’Boyle Benedikt Scholz, head of international/commercial and new business at Borussia Dortmund, said fans would also be able to stream the club’s matches trough the BetMGM app. BetMGM in US first with Borussia Dortmund partnership Subscribe to the iGaming newsletter MGM-Entain joint venture BetMGM has become the first US betting operator to partner with a German football club, striking a deal with Bundesliga giants Borussia Dortmund. AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Marketing Regions: US Germany In addition, the deal will include social media promotions and exclusive signup offers for fans, co-branded content on the club’s English-language social media channel and a BetMGM customer sweepstakes with “special Dortmund prizes.” Email Addresslast_img read more